I am a multidisciplinary designer with over 12 years of experience in conceptualizing, designing, and directing.
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[email protected]
I am a Brazilian designer and design director, and my journey in the field began in 2005 when I enrolled at a university in my home state in Brazil. Over the years, I've continuously honed my skills and had the privilege of collaborating with diverse clients and companies, including Microsoft, eBay, Uber, and BR/BAUEN, a brand design studio I co-founded.
Since 2021, I've been working as Principal Designer at Microsoft.
Journey
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Microsoft
Principal Designer,
(2021 - Current)
. Global impact of the Copilot brand
. Global impact bringing health and wellness as a vertical in the expressions brand work
. Launched Artefact studio brand
. Launched Windcrest (caregiving app) brand establishing a look and feel for the product
. Launched Windcrest Design System elevating the warmth and tone of the caregiving app
eBay
Lead Designer,
(2020 - 2021)
. Co-Lead core design team to shape the visual direction of eBay’s future global brand
. Provided leadership and overall visual design direction for eBay design team
. Launched improvements to outdated global design patterns
Uber
Lead Brand Designer
(2017 - 2020)
. Partnered with Wolff Ollins to globally rebrand Uber successfully launching in 2018
. Led brand design efforts for the Uber IPO campaign
. Launched the visual design of Michael Gough’s book “77 Things”, Ubers Brand Bible
. Lead visual design for Uber Money
. Lead visual design for Uber Beacon
. Lead visual design for Uber Elevate Summit, 2019
. Created brand guidelines for Uber Jump
. Created brand guidelines for Uber Eats Social Media program
BR/BAUEN
CD / Co-Founder
(2012-2017)
. Founded and lead award winning design studio and grew the team consisting of brand strategists, producers, and designers
. Shaped and built over 100 brands in more than 10 countries